Google addresses Impression Share and Auction Insights reporting issue
Impression Share and Auction Insights data may be incorrect for some advertisers reports.
Google releases simple, centralized tag solution
The new Google tag is an expansion and rebrand of the existing global site tag. It will require less coding and offer new capabilities.
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Google Keyword Planner gets a new feature
For some advertisers, there's a new automated ad group feature available in the Keyword Planner tool.
Google adds structured data support for pros and cons on product markup
Even if you don't use this markup, Google may still show pros and cons in the product search result snippets.
The best SEO companies across the globe
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Webinar: Secrets to link building from SEO experts
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Google announces 4 new features for Discovery ad users
New Discovery ad features should help advertisers get ahead of the holiday season with new assets, reporting, and targeting.
Google updates search result snippets for queries with quotes
Now Google will now show the quoted text in the snippet where that exact phrase appears on the page.
Twitter launches Location Spotlight for all professional accounts
The new features lets local businesses display their address, hours and more information at the top of their Twitter profile.
Google July 2022 product reviews update is finished rolling out
It took only six days to roll out, we expected it to take at least 14 to 21 days to roll out.
Google tests new SERP feature that gives searchers Perspectives
Google has confirmed this Perspectives box is a test but would not tell us more on how this works.
Using search query reports to optimize PPC campaigns
The search query report is one of the most important tools in your PPC arsenal. But knowing how to use it takes a little trial and error.
Personalize each digital customer experience
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Indexing and keyword ranking techniques revisited: 20 years later
Learn how keyword-based ranking techniques have evolved – from the 'little old ladies' to the vector space model, to today.
Using lookalike audiences to reverse the marketing funnel and generate quality leads
Lookalike audiences aren't dead yet. Even with iOS14 changes, the right seed list can help drive interest, engagement, and conversions.
The Facebook live shopping feature is going away
Live shopping allowed brands to connect with buyers, but Facebook thinks there's more value in short-form videos and is shifting it's focus to Reels.
Google adds Asian-owned attribute to business profiles
These labels can help some businesses with visibility and potentially increase conversions.
5 tips for strong media planning during a recession
Are we heading for a recession? Probably? Maybe? But advertisers shouldn't panic. In fact, learn how to use it to your advantage.
5 Amazon product listing optimization must-haves
Amazon will continue to be highly competitive. Want to be successful? Optimize your product listings to the fullest with these tips.
Email marketing webinar: Find the right platform
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Twitter continues testing the edit button, allowing multimedia tweets
Twitter is continuing to test and add new features that allow multiple media types on posts, as well as expanding its edit button capabilities.