Impression Share and Auction Insights data may be incorrect for some advertisers reports.
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Fake business names, virtual offices, multiple rankings... Google has a spam issue with LSAs and getting it fixed is easier said than done.
The new report is a way for ad buyers to confirm that no hidden fees will be taken from their gross revenue, without compromising privacy.
In a bold move, even for Google standards, some advertisers may see their attribution models automatically switched to data-driven.
A reporting outage in the Google Ads dashboard and other platforms are causing confusion among advertisers this morning.
The new feature is aimed at allowing advertisers to dynamically change ads aimed at multiple audiences and demographics.
Advertisers will be able to report on Google Analytics 4 behavioral data across web and app in Google Ad Manager Analytics reports.